Top 5 Navigation Apps in Australia: Q4 2020 Performance Snapshot

As the final quarter of 2020 unfolded, Australians continued to rely on various navigation apps to streamline their travels. Sensor Tower provides a detailed analysis of how the top Navigation and Maps applications performed on a unified platform. Here are the insights for the top five apps in this segment in Australia during the fourth quarter of 2020.

Google Maps Go maintained a consistent download trend, with numbers slightly fluctuating between 20 thousand and 30 thousand weekly. The app's weekly active users showed a gradual increase, climbing from 2.2 million in late September to over 2.5 million by the year's end.

Waze Navigation & Live Traffic saw its downloads begin at around 16 thousand in late September, dipping to 13 thousand in mid-October before rising to peak at 26 thousand in late December. The app's weekly active users experienced a dip from 577 thousand in early October to 471 thousand in late November, before rebounding to nearly 500 thousand by the close of the year.

Google Earth downloads remained stable, hovering around 14 thousand weekly, with slight variations. Active users for Google Earth were consistent, with a modest decrease from 53 thousand at the quarter's start to just under 50 thousand by December end.

CamperMate: Au & NZ Road Trip experienced a varied download trend, starting at 4.7 thousand, dipping to 2.8 thousand in October, and then surging to approximately 11.7 thousand by the end of December. The app's weekly active users reflected this growth, climbing from 6.8 thousand to 13.7 thousand during the quarter.

Lastly, GPS, Maps, Voice Navigation saw its downloads peak at over 4.5 thousand in late November, with a general upward trend from the start of the quarter. Active users peaked at over 24 thousand in late November, before slightly tapering off to around 21 thousand by year's end. Notably, this app also generated revenue, with its highest weekly revenue at 440 dollars in early November.

For more in-depth insights and data, readers can explore the detailed analytics on Sensor Tower.